KOREA WEEK: ORIGIN, EMERGENCE, RETURN

ROCKEFELLER CENTER. NEW YORK, 2023

New York | 2023

Origin, Emergence, Return opened during Korea Week 2023 at Rockefeller Center. The 10,000-square-foot exhibition featured artists Park Seo Bo, Lee Bae, and Jin Meyerson, presenting nearly seventy pieces of art produced between 1985 and the present. studioMDA collaborated closely with the featured artists, Johyun Gallery, and the team at Rockefeller Center to design the layout of the exhibition. Housed in a gutted former shipping facility, new lighting, carpeted floors, and segments of gallery wall build out the space, contrasting the existing industrial, unfinished aesthetic with smooth, refined surfaces. The exhibition draws visitors into the world of Korean art with two angled walls, directing focus to a vanishing point intercepted by a trio of 2D works by Park Seo Bo. Pathways and visual connections create a shared dialogue between three zones representing each artist, encountered chronologically. The color of the walls and carpets visually groups work by each artist, while a heterogenous lighting plan augments tone and creates ideal, artwork-specific viewing environments.

PHOTO CREDITS

Roland Halbe

studioMDA | Victoria Macchi