KOREA WEEK: ORIGIN, EMERGENCE, RETURN

ROCKEFELLER CENTER. NEW YORK, 2023

New York | 2023

Designed by studioMDA, June 2023 saw the opening of Korea Week: “Origin, Emergence, Return” at the Rockefeller Center.  The 10,000 square foot exhibition featured three artists: Park Seo Bo, Lee Bae and Jin Myerson, showcasing nearly 70 pieces of art encompassing the time period between 1985 and the present. The exhibition contained paintings, sketches, drawings, sculptures and videos that speaks to the presence of Korean contemporary art globally. studioMDA collaborated closely with the artists, Johyun Gallery and the team at Rockefeller Center to design the layout of the exhibition including the placement of the artwork and the sequencing of spaces to curate the experience for visitors. 

The exhibition drew visitors into the world of Korean Art with two angled walls that create a vanishing point.  Pathways and visual connections created a shared dialogue between the three zones representing each artist.  The color of the walls and carpets visually grouped the works of each artist, while the contrast between dark and light presented each artist’s work in their unique light and texture.

PHOTO CREDITS

Roland Halbe, studioMDA